A voyage of discovery driven by social media

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This season the social media followers will play a bigger role in the production of the film and have an even bigger impact on the show.

There are many ways to look at the latest season of Peeta Planet. We can view it as two brothers travelling around the world trying new foods and meeting new people as well as discovering cultures. We can also see it as a way to introduce the community to a new tradition. Finally, we can see it as a new and improved form of hybrid television made by locals for the world.

The show centres around two brothers who rely solely on social media suggestions from their followers. They explore parts of cultures that most people find daunting or intimidating. From the Bull Run in Spain (which they have attempted) to Balut hunting in the Philippine’s, the show explores the culture of different countries highlighting the music, language and food dedicating an episode on each topic for a better and more focused understanding.

The brothers view their social media followers as their family referring to them as “Goam Peeta” (Arabic for “Peeta Tribe”) who, I agree, are entitled to this on the grounds that they have supported the show from the beginning. 

There is nobody to tell them where to go or what to do and for that very reason they are grateful for any help and support they receive. Hopefully, this season the social media followers will play a bigger role in the production of the film and have an even bigger impact on the show.

They are hoping to make the show more media based in order to widen the net and get a better response from social media groups. This will hopefully make it easier for their fans to contact them and get their point across more easily and more efficiently than the last season.

It is great to see how TV and social media can come together to create consumer driven content. The creative lab community has been a integral supporter of this concept from the outset.

Thanks to twofour54 intaj and creative lab interns, post production services and production assistance play an important role in making the show what it is today, a great success!